I’ve tried my best to stay away from news about Petknode. Not because i don’t care, but because i get very emotional about cats and pets. I lost my lovely Jess a few years ago now, and i still feel very sad about that. So the less i know about Petknode, the better it is for my emotional health.
Today, i gave it some thought after reading about how the owners of Petknode, self-professed animal lovers, apologized for the horror show their pet boarding home had become.
It made me wonder. Who is to blame for what had happened? Of course, apologies and good intentions do not absolve Petknode for what they did; their greed and short-sightedness led to the whole mess.
But how about the greed and short-sightedness of the cat owners who sent their pets to Petknode? All trying to take advantage of the ridiculously cheap RM3.95 per night per cat “Hari Raya offer”. Even at first glance, that’s such a load of crap. How can an owner expect good care for their beloved pets at such a cheap rate? Pay peanuts and expect monkeys, my father used to tell me. How true.
Here’s a few more: if it’s too good to be true, then it probably isn’t. Caveat emptor, buyer beware.
Of course, i have the advantage of hindsight, but i would never entrust my pets under such an offer because (a) being a pet owner, i know that looking after a pet well costs more than RM4 and (b) at such cheap prices, Petknode would attract many customers, thus making it even more difficult for my pet to receive quality care.
Business run on margins or volume, almost impossible to have both at the same time. If something that normally costs RM15-RM40 per night is brought down to RM4, that means that business is being run on volume. Pet care, because it involves living beings, is a business that simply CANNOT be run on volume. Volume businesses run cheaply because they cut corners, usually quality corners. Do you cut quality when you’re paying for a service for a loved one (your pet)?
Why couldn’t the pet-owners see this? It’s so obvious. Unless they were blinded by the cheap RM3.95, taken in by their greed for a good deal. We’re all looking for a good deal, that’s why sites like Groupon are doing so well. But when dealing with life and our loved ones, a “good deal” is often not good enough.